돈쭐 /don-jjul/
Reward a good business with money
To 'punish' a praiseworthy business by flooding it with customers. A twist on 혼쭐내다 (to scold), flipped positive — financially rewarding ethical behavior.
Examples
이 카페 기부 많이 하네, 돈쭐 내줘야지
This café donates a lot, let's support them by spending here